Think like your customer : a winning strategy to maximize sales by understanding how and why your customers buy
Type
Book
Authors
ISBN 10
0071441883
Category
Unknown
[ Browse Items ]
Publication Year
2005
Publisher
Pages
261
Biblio Notes
Notes:
Why customers buy -- What customers think about -- What customers really want -- How customers perceive value and risk -- The cause and effect of business value -- The value of customer relationships -- How customers buy -- The sales process--redefined -- Anatomy of a buying decision -- Reverse-engineering the buying process -- Elevating the buying process -- Accelerating the buying process.
Why customers buy -- What customers think about -- What customers really want -- How customers perceive value and risk -- The cause and effect of business value -- The value of customer relationships -- How customers buy -- The sales process--redefined -- Anatomy of a buying decision -- Reverse-engineering the buying process -- Elevating the buying process -- Accelerating the buying process.
Number of Copies
1
